Issue #17 - CashFlow
What is CashFlow?
CashFlow is presented as a revolutionary, ergonomic, and visually intuitive application dedicated to the management and meticulous tracking of your expenses. It offers you the ability to catalog each of your expenses by assigning them to distinct categories, thus providing you with a clear visual representation of the areas where your expenses are most significant.
This graphical representation opens the door to more informed budget management, helping you identify precisely where savings can be made. The application also allows you to structure specific savings plans, ideal for preparing for a trip, for example.
You also have the option to set monthly budgets for each expense category, which allows for better financial organization and easy tracking of your day-to-day expenses.
A remarkable feature is the ability to share a transaction with a simple swipe, allowing your friend to retrieve it by scanning directly from the application.
Furthermore, CashFlow offers the functionality of scanning receipts, making it easier to track and manage your expenses on a daily basis. This ability to digitize your receipts and share transactions makes the financial management experience interactive and collaborative, while simplifying the expense tracking process.
Where did the idea for CashFlow come from?
The idea to create this application came to me due to the limitations I perceived in my traditional banking application, which did not provide real-time transaction visualization. It was necessary to wait 2 or 3 days before these transactions were updated and visible on the interface. This wait could be frustrating, especially in situations where rigorous financial management was crucial. With CashFlow, this issue is resolved as transaction updates are immediate, allowing for real-time tracking of your finances. This feature gives you increased and immediate control over your expenses, allowing you to better manage your budget and anticipate future expenses.
Moreover, the immediacy of the information available on CashFlow offers a level of financial transparency that was previously difficult to obtain. This transparency is essential for making informed decisions about your finances and understanding exactly where and how your money is being spent. Easy access to real-time transactional data is not only a luxury but becomes a necessity in a world where financial transactions happen at lightning speed. With CashFlow, you are always aware of the current state of your finances, allowing you to adjust your expenses and save for your financial goals.
CashFlow is not just an expense tracking application; it is a powerful tool designed to improve your financial health by providing you with the necessary information when you need it. The goal is to give you control over your finances by eliminating uncertainties and providing a clear and up-to-date picture of your financial situation at all times.
What’s one stand out feature you’d like everyone to know about?
The feature I want to highlight is undoubtedly the effortless automatic retrieval of transactions facilitated by the integration with ApplePay. Technically, the mechanism is quite simple and is based on a simple shortcut. However, when combined with the automation Apple has put in place to execute a shortcut at the time of an ApplePay payment, the power and efficiency of this feature are significantly amplified. This combination allows for instant synchronization of your transactions, making tracking your expenses even more accurate and real-time, providing you with a clear and up-to-date view of your finances at all times.
The integration with ApplePay transforms the way users interact with their financial transactions. With this feature, every payment made through ApplePay is automatically recorded in the CashFlow application, eliminating the need to manually enter transaction data. This automation brings unparalleled convenience and accuracy, allowing CashFlow users to manage their finances more effectively and effortlessly.
Moreover, this integration proves to be a major asset in a world where speed and efficiency are paramount. Users no longer have to worry about manually updating their transactions, allowing them to focus on more important aspects of their financial management. The simplicity of this feature, coupled with the efficiency of automation, creates a frictionless user experience, making the often daunting task of expense tracking easier.
How do you promote CashFlow?
Currently, I promote the CashFlow application primarily through my social media posts on platforms such as Twitter and LinkedIn. These platforms prove to be effective communication channels, allowing me to reach a wide and diverse audience. The major advantage lies in the ability to share regular updates, new features, and distinctive advantages of CashFlow with a community passionate about financial management and technological innovation.
Interaction on these social platforms also offers a golden opportunity to create an open dialogue with the community, obtaining valuable feedback on the application, understanding user expectations, and identifying potential areas for improvement.
How did you decide on the pricing?
The application is offered for free download. This choice is motivated by my desire not to charge users for an application on the App Store. Similarly, I have not introduced any subscriptions for the same reason.
However, I have integrated an in-app purchase option to enhance the CashFlow experience further. This allows users the opportunity to explore a set of additional features while still maintaining free access to the basic version of the application.
With this alternative, I aim to provide free and unrestricted access to the application while allowing those who wish to extend their usage to opt for the in-app purchase. I believe this approach represents a good compromise between affordability and expanding the possibilities offered by the CashFlow application. I hope to satisfy a wide range of users with diverse expectations.
How did you launch CashFlow?
To kickstart the CashFlow application project, I enlisted the help of a circle of friends, especially regarding the design of the logo and the overall application design. Their skills and creativity were major assets in giving CashFlow an attractive visual identity. Every detail, from the color palette to the typography, was carefully considered to provide a pleasant and intuitive user experience.
In addition to that, I sought the assistance of other friends during the beta testing phase. Their valuable feedback allowed me to identify and fix bugs and adjust features to better meet user needs. This testing phase was crucial in ensuring the stability and performance of the application, and I am immensely grateful to everyone who contributed.
And of course, the unwavering support of my girlfriend has been a pillar in this project. She has always been there to encourage me, provide feedback, and test different versions of the application firsthand. Her enthusiasm and encouragement have been an invaluable source of motivation that pushed me to refine every detail.
All these collaborations and ongoing support laid the foundation for refining CashFlow before its official launch. The constant exchanges and constructive feedback greatly contributed to shaping an application that I am proud of and that, I hope, will meet the expectations of its users.
How long did it take to get to the first version?
I don't exactly remember when I started, it was either in March or April 2023, and the app was launched on September 29, 2023. The number of hours spent on this project is enormous, but when you love what you do, you don't watch the clock. This clearly demonstrates the passion and dedication required to accomplish a project like this.
The startup phase was blurry, but each day brought new challenges and progress. The time invested in this project was significant, covering design, testing, and necessary adjustments to improve the application. But the passion for this project made every hour enjoyable and productive.
This project truly highlighted the importance of commitment and enthusiasm. Each day was an opportunity to learn and create something new. And finally, on September 29, the app was launched. It was not just the result of many months of work, but also proof that passion and dedication can lead to the achievement of ambitious goals.
Is there anything you’ve learnt that stands out?
CashFlow is an application with many screens and diverse functionalities. To effectively manage the development of such an app, organization is key. To that end, I have armed myself with a to-do list. Every evening, I take a moment to write down the tasks to be accomplished the next day. This allows me to maintain a clear view of priorities and the next steps.
In addition to the daily to-do list, I maintain a comprehensive list of future features to add, identified bugs, and other points for improvement. This list serves as an evolving specification document for the application and helps me stay focused on long-term improvements.
Any tools or apps you would recommend others check out?
I recommend Notion for project management, Figma for application design, Xcode for iOS application development (which is arguably the best IDE in the world), Spotify for a good musical ambiance while creating, Framer for rapid website development, ChatGPT as a great companion for coding and beyond, StorySet and unDraw for high-quality illustrations, Mobbin for finding inspiration, FontShare for finding a beautiful font for your project, Stack Overflow for finding solutions to all your problems, and of course, Twitter/X for finding passionate developers.
What's one tip you would give to someone starting out?
Code every day, it's the only way to improve. Even if you can only dedicate 30 minutes a day, it's still better than doing nothing at all. In terms of iOS development, there is a course particularly suitable for beginners: the one by Paul Hudson, titled 100daysSwiftUI. This course offers a comprehensive and structured approach, ideal for those starting out in the world of Swift programming and application development for Apple devices.
Where can everyone go to find out more?
To delve deeper into the world of CashFlow, discover my journey, or stay informed about my future application projects, several platforms allow you to stay connected with me. Twitter is one of the most direct ways to exchange and stay updated with the latest news. That's where I regularly share updates on CashFlow, insights on application development, and announcements regarding my new projects.
In parallel, my LinkedIn profile offers a more professional perspective on my journey and skills. It is also a platform where I share in-depth articles on topics that are important to me in the field of application development.
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